Bike Shop Switzerland

Project Info

The Client

Bike Shop Switzerland is a business that we have had a long running relationship with. Established in 2004, they initially focused on organising cycling tours throughout Switzerland; in 2009 they began shipping high quality rental bikes across the country, before launching a store which sells bikes, cycling clothing and accessories in 2012.

After initially coming to us a few years ago with a bike rental site in need of some TLC, we recently helped to launch a new website for all of their sales, built on Magento 2.1.

Laptop view of first section of homepage of, one of the portfolio Magento websites of 67 Commerce

The Project

Our most recent work with Bike Shop Switzerland was updating their online store to be ready for the 2017 cycling season. We decided to build this store on Magento 2.1 because it is the strongest open source eCommerce platform on the market. With the bespoke multi-option functionality that they required, we felt confident that it was the only way forward.

We produced a new design whilst upgrading from Magento 1 to version 2.1 to give them a fresh look whilst retaining brand identity through integration with their existing bike rentals and tours websites. Keeping the UX clear and concise, we customised the catalogue to ensure user browsing was as simple as possible and configured a custom search functionality so that customers would easily be able to find what they were looking for.